Digital Marketing Tools

Instagram Advertising Course: Learn How to Advertise on Instagram FREE Course Master the art of creating Instagram ads that captivate your audience, drive leads, and sell more of your company’s products and services. In this lesson, you'll learn how to build an Instagram ad strategy that will...

Social Media Lesson: How to Measure Social Media ROI Measuring your return on investment from social media is not easy or straightforward. But can it be done? Absolutely. Social media return on investment, or ROI, is the results you get from everything you do in social media, ranging from prot...

Inbound Marketing Training: Understanding Social Media Promotion FREE Lesson Creating a promotional plan that takes advantage of social and digital technologies will help you shape the conversation, build loyalty, and attract new customers and partners. Social media should not replace other ...

Inbound Marketing Lesson: Getting Started with Customer Marketing FREE Lesson With today’s empowered buyer, you need to be in the mindset that your best marketing channel is actually going to be your existing customers and when your customers succeed, it’s your best predictor for business gro...

Advertising on LinkedIn FREE Lesson Learn how to use LinkedIn advertising to create impactful inbound marketing campaigns. Lesson Details: 4 videos 35 minutes Lesson Description: Ads are an essential piece of providing your customers with helpful, relevant content at every point ...

Assessing Your Flywheel With the Growth Grader FREE Lesson Learn how to assess your flywheel with the HubSpot Growth Grader. Lesson Details: 2 videos 23 minutes Lesson Description: Understanding the flywheel as a business model is one thing. Putting it into practice in your day-to-...

Blog SEO Lesson: Building a Guest Blogging Strategy FREE Lesson Guest blogging is an effective tactic that helps your business build authority as a thought leader within your industry and optimizes your website for search. This lesson will teach you the fundamentals of building an SEO guest b...

Build a Marketing Campaign in Marketing Hub Starter FREE Course Learn how to build a marketing campaign using the tools in Marketing Hub Starter. Who is this for? Marketers Marketing Manager What you'll learn: Learn how to attract and engage your leads Get started with your emai...

Building Custom Reports in HubSpot FREE Course Learn how to create and manage custom reports in HubSpot. This course covers the custom report builder, the types of reports you can create, and some tips and tricks for automating your data management in HubSpot. Who is this for? Marketing...

Building Your First Google Ads Campaign FREE Lesson Learn how to build an impactful Google Ads Campaign for your business. Lesson Details: 8 videos 45 minutes Lesson Description: Google Ads is an effective way to drive qualified traffic, or good-fit customers, to your business wh...

Business Analytics Course: Learn How to Create a Business Analytics Strategy FREE Course We live in a data-driven world where business analytics is essential. It's impossible for organizations to come to conclusions without the use of accurate and organized data. In this course, you will lear...

Business Analytics Lesson: Aligning Your Team Around Data FREE Lesson Data alignment allows organizations to prevent data silos and improve transparency, efficiency, and trust. In this lesson, you'll learn the basics of aligning your team around data and how to prevent data silos from forming...